IT News 02.16.2010

Google Buzz Kills Auto-Follow on Privacy Concerns

When Google Buzz launched last week, people weren’t thrilled that their Picasa Web Albums and Google Reader items were suddenly being shared with their contacts. To be fair, Google only shared public albums and shared Reader items. But unless your contacts already knew about them – from you purposefully sharing them – it’s doubtful most of them would be accessing them…

Perhaps Google got a little too comfortable with Internet ignorance. They certainly struck a nerve with the autofollowing and autosharing of Buzz. Still, it’s doubtful this will do any serious damage to Google. The psychological relief of getting what you want from a company (in this case, greater perceived privacy) is easier than changing your email and search habits…read more

Google Internet-Connection Plan

Why Google Wants a Faster Internet

There was no lack of, well, buzz about Google’s new Buzz social-media platform last week, but more important were a series of moves that suggest the search giant is ready to take a tentative step toward fixing one of its longest-held gripes: the speed of Internet connections in the U.S…

So what’s in it for Google? Faster Internet connections could increase consumer appetite for Google offerings like YouTube, particularly as the company has made a cautious foray into the movie-rental business…read more

EU Expected to Approve Yahoo-Microsoft Search Deal This Week

Deal is expected to be approved with no concessions

For a long time now, the big three search engines in the American market have been Google, Yahoo, and Microsoft. Google is the top search destination by far with over 65% of the U.S. search market. Microsoft has been working hard to catch up to Yahoo and Google in the search market, and is trying to grab a larger share of the huge online advertising market…

If the deal goes through as expected, the combined Yahoo-Microsoft search engine will hold 28% of the search market making it a distant second place to Google.

The DOJ is reportedly looking at Microsoft’s investments in Bing and details of the search deal including pricing for advertising. The Association of National Advertisers has issued a letter supporting the Yahoo/Microsoft deal. The association hopes that increased competition will result in lower advertising costs on Google and other online advertising programs…read more

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