As the demand for mobile app surges, the development companies are often found fighting deadlines and elevated expectations, not to mention the compatibility of the apps across different platforms.
Customarily, a mobile app development company assigns to job of creating an app for different platform to different teams. Now, as the teams go about their job of developing the apps, they end up delivering features that replicas of each other, only the platforms they are built for differ.
What’s the Downside to the Customary Approach
App development is not a surefire endeavor. There are times when developers end up creating a wrong code or use not so well-fitted tools that led to the failure in their app development exercise. Now, when this failure is restricted to s single platform, the consequences are recoverable and the company can take a step back to start the process all over again. But when you are making the same mistakes on 4 different platforms, you are doing nothing but multiplying your woes. Fixing the errors takes infinitely more time since the fixes will differ from platform to platform. Besides, the whole exercise is rendered undesirably complex and unwieldy.
What’s the Solution
Create apps while focussing singularly on features and not get pulled in all directions.
There are already iPhone and Android Application Development Services that have ditched the traditional approach of creating apps and are now adopting the more feature-driven approach. What this essentially means that they are charting out the main objective of the app, the target audience and what it’s supposed to deliver to the end-customer. Fine tuning the features is what is driving this new approach so that the app created initially for a single platform does not misfire. As far as the compatibility across different platform is concerned, measures are taken to ensure that the specific features can easily be integrated with multiple platforms by making only minor modifications to the codes and the specific designing elements. Now, this would mean investing some extra time in tweaking the UI strategy, but it stands little in comparison to duplicating the same app for several different platforms.
How to Go About the New Approach
First of all, if you are one of those organizations adopting this approach, salutations are in order. This is indeed a brave step, but without risks. Instead, this new-fangled approach pitches you well enough to create solutions that reliably excellent and leave little room for the oversights to crawl in.
For implementing the same, you need to have a core team of professionals who have a core competency in all the relevant technologies and are willing to branch out to the uncharted territories and try their hands at tools not too commonly deployed for creating the mobile apps. When you, as a brand, is creating a gaming app, for example, you need individual programmers who know their way around the mobile games and what the end user expects from different facets of the game. While it would be okay to keep a few individuals in the team with not a lot of prior experience in developing gaming applications, but that lack of experience should be made up with some exceptionally intuitive skills. Then, the team which is deployed for coding the functionalities should also be assigned the job of handling the UI and UX of the apps to ensure consistency.
All said and done, you will always have individuals in your team who are more leaned towards a particular platform. So, when you have a feature-driven approach of building an app, that proves to be non-bounding as the developers are not forced to work in unison with something they are not proficient in – at least till the final implementation stage. This way, as a mobile app development enterprise, you steer clear of risks of app failures (or minimize the dame in the event of a failure) abd save yourself a lot of time and effort. Once the app is final, making tweaks to it and maintaining it becomes a task more feasible.
Thus, the new feature-centric approach is pitched better to prevent the app development strategies from bouncing off the walls and elevating organizations to set higher, better goals.
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